Browsing articles in "Facebook"

Facebook Pages DO get shut down – REALLY!

Mar 13, 2013   //   by Raylene   //   Facebook, Social Media for Business  //  31 Comments

Does your Facebook Page gain “Likes” from contest entries?

There seems to be some grey area in Facebook’s promotional guidelines right now, and I would advise against using “Like us on Facebook” as an entry option for any of your contests anywhere.

I’m investigating the details, but today I have news of a page that only promoted giveaways (did not have giveaways happening directly on the Facebook page) and was shut down. I’m not at liberty to say which page, but I do have some details I can share.

Part of the correspondence from Facebook to the page administrator includes this explanation:

To address this issue, we have taken the steps necessary to remove these Likes or Subscriptions and have placed a permanent restriction on your page. This decision is final and cannot be appealed.

There is question about HOW the page received their Fans (the methods with which they found people and got people to LIKE their page). I’m pretty sure that the page only received LIKES by direct/organic growth and through giveaway entries, and has never paid for LIKES or subscription services (many of which you can find on the internet). Read more >>

New Facebook Cover Photo Rule

Feb 20, 2013   //   by Raylene   //   Facebook, Social Media for Business  //  3 Comments

Facebook has once again shuffled things up a bit for businesses using Pages.  That real estate at the top of our Timelines that we think belongs to our business really belongs to Facebook, and they have a new rule about how to use it.

I’m talking about the Facebook Cover Photo – that large banner-type image that spans across the top of our Timelines on our Facebook Pages.

Last year they rolled out the new Timeline, and we had to deal with their original Cover Photo Guidelines. Well, those guidelines still apply, with a new rule added as of January 15, 2013:

Timeline cover photos must not contain more than 20% text.

This rule also applies to images for ads within Facebook. Read more >>

How to Edit your Facebook Profile Thumbnail (Personal or Page)

Feb 5, 2013   //   by Raylene   //   Facebook  //  Comments Off on How to Edit your Facebook Profile Thumbnail (Personal or Page)

Those tiny pictures that show up beside every post in your News Feed are called Profile Thumbnails. Have you ever seen one that was completely out of focus, or was showing someone’s shoulder instead of their head? Did you know that you can adjust that thumbnail, both for your personal profile, and for your Facebook Page for your business? Here’s a quick How-To Edit Your Facebook Profile Thumbnail tutorial, with snapshots!

Here is an example of a badly placed Profile Thumbnail on Facebook:

badly formatted facebook profile thumbnail

In this case, the image isn’t awful – it just doesn’t look like I’d prefer for it to look. In some instances, because of the way the thumbnail image shows up, a poorly formatted thumbnail may actually obscure the branding meant to be shown in the image. For photos of people, an incorrectly placed thumbnail could be very unflattering or even inappropriate. Let’s fix that thumbnail placement to maximize the use of that valuable Facebook real estate. Read more >>

New Facebook ‘Fix’ – Interest Lists: More Hurt than Help?

Oct 17, 2012   //   by Raylene   //   Blog, Facebook, Social Media for Business  //  11 Comments

A post has been circulating all over Facebook the last few days, about how to be sure that your page fans can see all of your page posts. It looks like this, with a few variations:

“Facebook now requires page administrators to pay to promote their updates if we want our content to be seen by our fans. If we do not pay to promote our posts, only about 10% of the fans receive the updates on the Facebook home page feed.

To keep RECEIVING ALL POSTS FROM US you have to hover the mouse on the “Like” button near our name. In the drop-down menu select “ADD TO INTEREST LISTS”. Then create an interest list (and make a name for your favorite sites). When you select that interest list you will see ALL of our posts and you won’t miss anything important!

We recommend that you follow the above instructions for ANY Facebook page you care about, so you can continue seeing all the posts from the pages you love.

Thanks for your help, and please share this with your friends!”

Is this true? NO! Not exactly.

Welcome to Off the Wall!

At your service:
Raylene and Jeff Wall
Raylene Wall - Off the Wall Social - Lethbridge, AB

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